Zaandam, The Netherlands (May 6, 2011) – WoodWing Software, a leading supplier of innovative cross-media publishing solutions, and The Saints, an expert in mobile software development, today announced a Newsfeed Solution for the iPhone and smartphones that run Android. The solution enables publishers to push breaking news from their editorial system to mobile apps in a fast and efficient manner. This additional publication channel will help publishers further strengthen their online presence by extending their audience to millions of smartphone users.

The news can be published using Newsfeed functionality in Content Station, a component of WoodWing´s cross-media publishing system Enterprise. News can be published following a schedule or pushed out immediately, providing the editorial team with full control over yet another publication channel.

The Saints has developed the smartphone Newsreader app for iOS, and the Android app will be launched in June. These apps display the news that’s being published using the Newsfeed functionality. The Newsreader app’s features include lists of news per category; news in multiple categories; and the options “add to favorites” and “read later.” WoodWing and The Saints will continue to add new features, such as the integration with ad networks, subscriptions, multi-language support and offline-reading of articles. The look-and-feel of the apps can be customized to fit with the publication’s identity.

The Newsfeed functionality is being backed by WoodWing’s Content Delivery Service (CDS), the same service that delivers more than a million issue downloads per month to iPad users. The CDS handles delivery of the Newsfeed content to the mobile devices.

"The Saints has developed several newsreaders for leading publishers, and combining this expertise with the strength of WoodWing´s Enterprise publishing system creates new opportunities for publishers," said Andre Valkenburg, Managing Director of The Saints. "This joint effort provides publishers with an efficient solution to serve their customers on the iPhone and Android smartphone platforms."

"The Content Station application is a key component of our cross-media publishing offering," said Erik Schut, President of WoodWing Software. "While it already played a pivotal role in our Digital Magazine solution for Tablets, the Newsfeed functionality adds yet another dimension to it. Note that a Newsfeed can also be incorporated in a Tablet publication, offering a mixed model with static and live content.”

The Newsfeed solution will be demonstrated at the WoodWing Xperience on May 24-25 in Amsterdam, an event targeted at WoodWing customers and partners. The Xperience helps customers to get the most out of their WoodWing system, while informing them about exciting new and upcoming possibilities.

The Newsfeed functionality replaces the iPhone Newsreader service that WoodWing has been offering.
 
About The Saints
The Saints is located in Amsterdam, The Netherlands, and has been in mobile software development since 2005. The company has created several leading and unique products and services for its clients. Development is done on all mobile software platforms and since early this year, as well as on the iPad and Android tablets. As one of Europe's leading mobile application developers, The Saints offers mobile and tablet development with a strong focus on creating relevance for publishers, festivals, retailers and major brands. The Saints is a premium technology partner of WoodWing and is already offering the PDFtotablet conversion service and App integration. More information can be found at www.the-saints.nl. The Saints is on Twitter: @TheSaintsNL

About WoodWing 


WoodWing Software, with 90 employees, was founded in 2000 and is headquartered in The Netherlands. WoodWing creates the most progressive solutions available on the market for the production of print, online and tablet publications. Rapid growth worldwide and success across the full spectrum of small to large publishers demonstrate that WoodWing markets the best tools for the best price. WoodWing's customers include renowned magazine, newspaper and book publishers, as well as communication agencies and corporate customers. WoodWing Software is located in Zaandam, The Netherlands, and has regional sales companies for Europe, the USA, Asia-Pacific and Latin America. Customers are served through select partners. More information is available on the Web at www.woodwing.com. WoodWing is on Twitter at http://twitter.com/woodwingsoft.